Thursday, November 10, 2011

Week 4 - Questions







Web Analytics



1. Looking at the site usage, what do the terms visits, page views, and pages/visit mean? What does the bounce rate mean and does it vary much from day to day?


Bounce Rate - the rate at which people who access the site leave before navigating to another page on the site. It doesn't seem to be particularly stable at all, the variance can change quite significantly from day to day


Visits - the amount of people who click into the site


Page Views - the amount of pages on the site, and how often they are visited


Pages/Visit - the amount of pages that people access while on the site



2. What are the three sources of traffic, and where has most of the traffic come from?






The three sources of traffic are direct traffic, search engines & referring sites.


The biggest source of traffic in this instance was direct traffic.




3. What was the most popular web browser used to access this site?



The most popular browser used to access the site was Internet Explorer. As a metric, this is important because it allows for the administrator of the site to optimize the site in favour of IE users, being that they are the most common visitors.


4. How many countries did visitors to Foliospaces come from and what were the top four countries?


This Foliospaces blog had visitors from approximately 130 countries, with the top four countries for amounts of visits being



  1. Australia


  2. US


  3. UK


  4. Canada



References



www.google.com/analytics/


http://en.wikipedia.org/wiki/Web_analytics

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